As a LinkedIn Expert, I help clients GET FOUND and STAND OUT online.
A decade ago, a LinkedIn profile was “nice to have.” Today, a strong LinkedIn presence is imperative! A solid LinkedIn profile plays an essential role in helping you show up in searches and rise above the competition in your field or industry.
An increasing number of companies promote their organizations and post job opportunities on LinkedIn. And, research shows that over 90 percent of hiring managers, HR professionals, and recruiters use LinkedIn to search for talent to fill their positions.
There are different approaches to creating LinkedIn profiles. I stay on top of LinkedIn best practices ensure my clients create high impact profiles and use the LinkedIn platform to its fullest advantage.
It is not enough to create a strong LinkedIn profile! The ultimate goal is to engage with people, share information, create content, and become a thought leader in your field. In other words, our LinkedIn profiles need to be continually updated with new information and we need to be active participants on LinkedIn.
First I audit and update the LinkedIn profile, then I coach clients how to use the platform. I suggest the “Ten Minutes a Day” approach to help clients set goals, build connections, and effectively engage with others. The ultimate goals is to find authentic ways to make connections, develop relationships, and grow professionally on LinkedIn.