I often say, “Every minute of your life is an interview.”
That is because every person we meet is a potential link to a new opportunity. You know the saying, “It’s who you know….” This still holds true in today’s competitive job market. So, we all need to be ultra aware of the impressions we make and how well we convey the value we provide.
The first step is to develop a clear personal brand. Once my clients are able to articulate their unique value, we create networking strategies that match their personalities as well as their goals.
There are five levels of connecting that can be included in an effective networking and job search strategy:
- Doing YOU – Every day life activities in which you are out and about interacting with others.
- Social Media – LinkedIn, FaceBook, Instagram and Pinterest.
- Professional Networking – Industry Associations, Career Fairs, Meet-Ups, Conferences.
- Volunteering – Supporting good causes and developing new skills.
- Career Research Conversations and Informational Interviews – A key part of the career counseling process is learning about new career paths, explore company cultures, and build bridges to new opportunities.
An effective networking strategy incorporates a blend of these different approaches. I help introverts and extroverts find authentic ways of connecting with people who share similar interests, goals, and values.
No one gets far on their own. We need each other. I consider networking a life skill much more than a job search tactic. I support my clients in not only expanding their networks but also in deepening connections – naturally and authentically.